How do you set yourself apart from your competition?

How do you differentiate yourself from the competition?

Do you have a Unique Selling Proposition?  Remember you offer your customers something only you can offer. That is your expertise and your knowledge.  You may not think it, but your customers consider you an expert and you are.

Remember that their is value to your customers.  Pride yourself in providing great service.  One company I know requires that their employees change their voice mail message frequently and indicate a time during the day when they will be returning phone calls. 

Offer them unique products and ideas regarding their employee benefits package.  Here are several that brokers like yourself have found helpful.

Accident Coverage

Yes accidents happen.  All to often at home.  We've all seen commercials regarding accident coverage on the TV.  Here is your chance to offer your clients a voluntary or individual Accident coverage.  We have three products for you to offer.  Just click on this button: 

 

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Critical Illness Coverage

When critical illness strikes it's effects can be devastating.  Critical Illness coverage is an important product especially for families with a history of such diseases.  The Freedom Access Critical Illness, Emergency Room and In-Hospital Daily Insurance is Guaranteed Acceptance.  Many Brokers are finding it as a great add-on for there clients employee benefits plans and for their individual clients.  Click on this button:  

 

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Funding Advantage

Do your clients receive money back from your insurer for being healthy?
Funding Advantage is a unique answer for smaller employers trying to save money on the cost of group health insurance. An Alternative Funding Plan allows your clients to save money by paying for the cost of small claims while providing you absolute financial protection if those claims grow large.

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